You push it.
Someone else
pitches it.
I built something good and nobody came.
Same post, every week. Meanwhile there are people who are genuinely brilliant at getting attention and are bored of marketing another mattress. Push & Pitch is being built to put those two in the same room.
It doesn’t exist yet. This page is here to find out who actually wants it.
What it’s meant to be
Not an agency
No retainers, no brand deck. Most indie devs want one person who’ll help them get the first thousand users.
Not a job board
Cash, revenue share, equity, or a straight swap of skills. The arrangement is whatever the two people agree on.
Built in public
Whoever signs up shapes what gets built. If only one side turns up, that’s a useful answer too — and you’ll hear about it.
Writing
Why developers can’t market their products (and what actually works)
You shipped something good and nobody came. Why distribution is the half of the job nobody warned you about.
If you pitchYour marketing career was training for this
The jobs are going. The skill isn’t. How marketers are trading salaries for equity in products they believe in.
Both sidesEvery way to promote a product, and why developers get each one wrong
Social, influencers, podcasts, building in public and paid ads — what each rewards, and the mistake engineers make on every one.
Both sidesVibe coding killed the idea backlog. Now everyone has the same problem
Claude Code, Codex and Cursor mean anyone can ship the thing they’ve described for years. Building was never the bottleneck.
AboutWhat Push & Pitch is, and why it might not exist
An honest account of the idea, who it’s for, and the thing that would kill it.